Blog

The Importance of good website usability

As any digital agency should, we pride ourselves in delivering the best possible experience and usability for our clients’ websites. Your website is the shop window to your business online and first impressions are key to getting your users and clients to want to know more and stick around. Obviously the design of your website plays a large part of the...

How to Design a Great Infographic

So, why are we all talking ‘infographic’ Well, much of this comes down to the proliferation of social media and the popularity of social sharing. Infographics are something which we love to share as they provide huge value to the website owners who embed them, as well as providing valuable inbound links to the authors whose sites they are embedded from....

Digital Trends for 2015

The first of no doubt many reports on the predicted digital trends for 2015 is out. Econsultancy, in collaboration with Adobe have produced their Quarterly Digital briefing report as a result of interviewing over 6300 people, both client and agency side. The findings make interesting reading, and we at Canvas Digital thought we’d bring you the top line take outs of...

Google’s Latest Mobile Friendly Update

Yesterday saw Google roll out the latest change – its mobile friendly update. In a nutshell they’re boosting the ranking of mobile friendly web pages when searched for on mobile devices. Read the full article on the Google Webmaster Tools Blog here. Now, when you view search results on your mobile device you may find that...

Responsive Web Design

From mobile browsers, tablets, notebooks and many other devices, we are finding that the stats from our analytics showing that increasingly our clients are getting more and more visits to their websites from these sort of devices. So with this knowledge, it is extremely important that we look at the way we design our websites to ensure everyone is getting...

Social Media in Foodservice – as featured in QuickBite Magazine

Twitter, Facebook, Google +, Instagram, LinkedIn…the list goes on. Sometimes it feels as if there is a new social media channel to consider every six months. Is it for me? How does it work? Will I be left behind if I decide it’s just one channel too many? We feel your pain. Hopefully this bite-sized review will help you decide. Each successful...

Where did all the SEO’s go?

Where did they all go? It used to be that barely a day went by without receiving an email from an SEO agency promising to get you to the top of Google’s rankings. Well, most of them will have now re-branded as content marketers, and you are probably getting emails from these people now. This highlights, amongst other things, a shift in...

Mobile Marketing – Top Tip 4

Optimise the website behind the email. At the heart of most e-marketing campaigns is a desire to drive some kind of user action: buy, register, request more information and the like. When your campaign succeeds and the recipient clicks through from the email on their mobile device, what do they find on your website? How easy is it for your customers to take...

Video Marketing

With the proliferation of media sources getting ever more varied, the ability for us to assimilate information into our daily lives gets harder and harder. We don’t have time to read documents or websites that are text heavy – we use bookmarking services, but do we ever return to look at those pages? Social Media is all pervasive and often hard...

A Rant about SEO

I’m sure you’ve seen the emails. SEO specialists trying to convince you to engage them to get you better rankings on search engines. Hopefully you have been cautious about these sorts of people in the past and treated them with the suspicion that any such unsolicited mail deserves. Well I thought it might be worth explaining a little bit as to why...